Are Double-Sided Drive-in Screens from AirScreen Real?

When you start a drive-in business - it is largely about the number of cars your parking-lot cinema can accommodate. Classical approach is a front-projection screen elevated above the ground high enough that the cars standing in the row don’t block the view for the audience in those vehicles.

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A step up is a rear projection screen, which allows you to put your projector from behind the screen and save some space for the cars standing in front of the screen.

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In spring 2020, AirScreen, a leading inflatable screen manufacturer in the EU, rolled out a double-sided drive-in screen.

How is this at all possible?

And why aren't there any outdoor movie ‘walk-in’ theaters screening two different movies on the two opposite sides of the screen at the same time?

It is all about the sound!

In a drive-in theater, you can set two FM transmitters to broadcast your movie sound via two separate channels. So all cars standing in front of your screen may be tuned-in to 101.2 FM and those behind the screen - to 104.6 FM.

We’ve heard many of you ask if it is possible to use one projector on both sides of your screen? (Meaning that you have both front- and rear-projection.)

Technically it IS possible, but the problem is that your rear-projection image is going to be mirrored. Which is clearly visible when it comes to text or subtitles:

AirScreen’s double-sided inflatable screen claims to have two projection surfaces: on the front and on the back of the outdoor screen. 

But so far we’ve only seen a 3D model of this concept marketed.

Have you, perhaps, already seen a drive-in screen with cars standing in front and back somewhere in your area? Let us know in the comments below.